Get ready for the ‘new normal’ by raising your LinkedIn game

Laurence Grant brings you the first in our new series of top tech tips for everyone, from your friendly neighbourhood digital community.

In these uncertain times, businesses will be extra motivated to reach new audiences to promote their products and services, and individuals will be looking for ways to make themselves more attractive in the job market.

Having spoken to many business owners recently who said they want to post more, but just don’t have the confidence, time, skills or… [insert reason/excuse], I recently shared some tips on how to post engaging content on LinkedIn, and it’s been proving popular with my followers.

So, for anyone who lacks the time, confidence, or structure – here is my go-to formula for creating engaging content on LinkedIn, quickly and simply.

All of the tips have been self-learned over years of generating solid engagement and traction on LinkedIn – but I’m by no means an influencer! So I asked the influencers in my own network whether I had missed anything, and their replies are full of additional insights – so check out the conversation on my original post here.

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Coming soon

This post is the first in a new series on Croydon Digital of “top tech tips for everyone” from your friendly neighbourhood digital community. We’re looking to share more advice like Laurence’s to benefit the wider community, while we are in lockdown and beyond. If you’d like to contribute, please get in touch.

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